Textile design
Year: 2024
Client:
Kvadrat
Kvadrat Guest
Guest is a soft chenille upholstery textile crafted from 100% recycled polyester, with a warm melange expression. It combines outstanding comfort with strong performance and comes in a timeless scale of colours.
The delicate irregularity of Guest’s melange surface derives from a construction that unites a dope-dyed yarn and a white chenille yarn. The lighter the colour of the dyed yarn, the more pronounced the melange effect.
Created the colour palette for Guest to further emphasise its soft hand. The versatile range focuses on natural tones, spanning from dark to light and warm to cold, punctuated by saturated pastels such as rust red, buttery yellow, and sky blue.
Part of the process is balancing out the color collection, and in this creating signature colors, and one it the sky blue.
the images for the campaign was compriced of everyday elements.
The contrasting color of the collection is the acid green, that is a complimentery color of the warmer hues.